My Story

I grew up inspired by my mum who ran her own bookkeeping business. Bookkeeping was not really my thing, but the idea of working for myself always appealed to me!

Back in 2014 I decided to apply this dream of entrepreneurship to my favourite hobby: photography. After a few years, I started to realize I still loved the photography, but I grew to love all the more routine aspects of business too.

Now, my goal is to work with other entrepreneurs to help them set up and handle those parts of business that frustrate them and eat up their time.

All entrepreneurs started their business because of a hobby or product they love and I think any entrepreneur would appreciate more time to focus on whatever that passion is.

My passion is photography, and I’m thrilled that I get paid to do it! What’s yours?